George Marks did what many young people do who grow up small towns. He moved to the city—New York City to be precise, where his career as an artist was taking off quite nicely thank you.

Then his father became gravely ill. And George moved back to his tiny hometown of Arnaudville, in the heart of Louisiana’s Cajun country, to help care for his dad.

After his father’s death, George realized that he wasn’t ready to leave home again.

And so, with the power of his gentle yet wildly infectious personality, George began nudging his hometown toward an amazing transformation. George will be the first to tell you that many, many people have made this transformation possible, but it seems clear to me that he was the catalyst.

Over the last decade this tiny hamlet has reinvented itself into a Mecca for all sorts of artists and artisans, and at the core of that transformation is NUNU’s Arts and Culture Collective. Step through the door past the weathered gray exterior of an old lumberyard building and into a explosion of creative spirit. On one recent visit to NUNU’s, quilters gathered around a frame suspended from 20-foot ceilings, not only celebrating and preserving that ancient art—but practicing their French, part of another community initiative to keep that part of local culture vibrant. The adjoining space serves as studios for Marks and other regional artists—and on the occasional evening as a music performance space. The town’s old jailhouse and waterworks have also been converted to artists’ studios. Down the road there are weekly jam sessions at the music shop Tom’s Fiddles, hosted by a fiddle maker from Maine, one of those drawn to The Arnaudville Experiment—along with a bass player from Rhode Island and a blues guitar player from Nashville.

We spent some of our final week in Louisiana back in Arnaudville, for its Semaine Francais—six days exploring how small communities can build on their cultural foundations to become even stronger, more vibrant places to live. Alongside local townspeople and politicians were a hundred folks from a similar small community in Brittany—from business people, to musicians, to high school students.

There were bi-lingual workshops in the day—and lots of food and music at night. (Including a joint performance by a band from Brittany and a local band in which they collaborated on new songs that blend their music traditions. How cool is that.)

Next up for Arnaudville is an ambitious plan to draw upon its French-speaking heritage to create an “immersive French weekend experience” for those who’d like to brush up on that particular skill without the cost of a plane ticket to France. Ideas include a French speaking lane at the grocery store, French speaking window at the post office, art and music studio tours in French.

Pretty groovy eh?

From this very special small town—comes very big ideas.  Glad we got to visit one more time as we hit the road.